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with WRIG, Inc. and the acquisition by the D.E. Wright family of a 1400 KHz, 250 watt AM facility from the Wisconsin Valley Television Corporation. The call letters WRIG (for Wright) were assigned and on August 1, 1958, top forty-formatted WRIG signed on the air. Power was increased to 1,000 watts in 1961 and WRIG-FM (now WDEZ) signed on in 1964. Midwest built WROE in Appleton/Oshkosh, Wisconsin in 1971. In 1975 Midwest purchased WBAY-AM and FM, Green Bay, Wisconsin. Due to FCC rules at that time, WROE was sold. The Green Bay call letters were changed to WGEE-AM (now WTAQ-AM) and WIXX-FM. The 1980s saw the acquisition by Midwest of KIOA/KMGK, Des Moines, Iowa, WKKQ/WTBX, Hibbing, Minnesota and KLMS/KFMQ, Lincoln, Nebraska. In addition WRIG moved to 1390 KHZ and increased power to 5000 watts day and night. ------ Shows: Brad Pierce, Bruce Chandler Show, CJ Stone, Jennifer Montez, Ric Santos ----- Hosts: Brad Pierce, Bruce Chandler, Terry Bell, Jj Mckay, Ric Santos
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