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Welcome to The Marketing Mix with Jessica Patterson! Join us as we dive into the dynamic world of higher education marketing and explore the latest trends and strategies shaping the industry. As a Gen-Z marketer with experience in student recruitment and retention, Jessica brings a fresh perspective to the dynamic world of higher education. From website development and branding to social media and digital content creation, we'll cover it all.

Whether you're a higher ed marketer, a digital strategist, or just passionate about the evolving landscape of marketing, this podcast is for you. Tune in for insightful discussions, practical tips, and expert interviews that will help you navigate and excel in the ever-changing world of marketing in higher education and beyond.

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