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高EQ員工是企業資產，領悟人性是成功關鍵要素。心理學為經、職種為緯的分析探討，為人員甄選、教育訓練、績效考核、壓力管理，交織扎實的理論基礎；心理學有助於進入客戶/消費者内心世界，瞭解決策歷程、需求與動機，以及潛意識的角色。

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