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We help entrepreneurs, product leaders, and investors figure out what problems are worth solving. We interview business decision makers to uncover real problems they are having at their role, at their company, or in their organizations.

Others might show you how to find ideas. We let potential customers give them to you.

About the host:
Beeri Amiel is a 2x co-founder, that has spent time across both early stage startups, hyper growth companies, and enterprise software. Discovering a good idea that actually mattered to a customer was always hard, but so gratifying when reached. So I decided to create a show that uncovered real problems by real customers for everyone.

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